Google Just Killed Your Online Business
Before, if I was looking for ‘underwear’ online, I would’ve probably been checking out freshpair.com before looking at the other sites on page 1. Now, Google has added these Google Brand Links to the top of the SERPs which will grab a person’s attention before they even see freshpair.com.
via centuryhouse.net
The headline is a bit extreme to be sure, but it's still a big deal that Google is adding "brand" links. I think this has the unfortunate effect of helping big existing brands, and hurting new ones from getting of the ground. A "rich get richer" type of situation.
